ACCESS Newswire
07 May 2021, 17:34 GMT+10
Canelo to wear Vale.net logo on boxing shorts in the upcoming WBA, WBC, WBO Super Middleweight Unification Title Fight against Billy Joe Saunders on May 8, 2021 -
NEW YORK, NY / ACCESSWIRE / May 7, 2021 / Gaming Technologies, Inc. (OTC PINK:GMGT) ('Gametech'), a software platform provider and owner of the Mexico-based interactive regulated online casino and sports betting and gaming brand www.Vale.mx, announced today a one-year endorsement and brand ambassadorship agreement with Mexican boxing champion and icon, Saul 'Canelo' Alvarez, to help promote and endorse the Vale brand in the United States and Latin America.
Gametech partnered with Big Bola Casinos, one of Mexico's largest licensed land-based casinos, to launch Vale.mx in Mexico in March 2021. Vale.mx has more than 700 of the best new online premium casino games available, which can be enjoyed on mobile or via desktop.
Alvarez is one of today's most popular boxers and is currently ranked the #1 pound-for-pound fighter in the world by nearly all boxing publications. Canelo's social media accounts on Instagram, Facebook and Twitter total more than 15 million followers.
Alvarez will defend his super middleweight WBA, WBC and The Ring championship belts at 168-pounds on May 8, 2021, against the WBO titleholder Billy Joe Saunders. As part of the endorsement and brand ambassadorship agreement, Canelo will wear boxing shorts during the fight that prominently display the Vale logo.
The international deal with Canelo will also include TV commercials, advertising, and social media posts.
Saul 'Canelo' Alvarez commented, 'I'm excited to be the public face and endorsement champion for Vale, the first online casino and sports betting brand I have ever personally agreed to work with on a long-term basis. The title fight on May 8th will be just the start of working together, and I can proudly say I'm associated with Vale.mx.'
Commenting on the announcement, Jason Drummond, founder and CEO of Gametech, stated, 'We are thrilled to partner with the immensely popular Canelo, who will spearhead our awareness and branding campaigns for Vale. Canelo is an iconic figure among many Mexicans, and there are 3.5 million Mexican citizens expected to see the Vale logo on his boxing shorts during his upcoming title fight on May 8th. That alone represents tremendous market awareness for Vale'.
Gametech owns and operates Vale.mx under Big Bola Casino's existing SEGOB license. Big Bola is one of only 14 operators legally authorized to offer legal betting and online casino services in Mexico. Now Vale.mx is positioned to become one of the leading online casinos and sports books in Mexico.
Mexico is the leading gaming market in Latin America. The country is ranked as the 12th largest market worldwide and is regarded as one of the fastest growing gaming markets, benefitting from being the only market next to the United States to offer legal limited casino gaming. ResearchAndMarkets.com recently issued a report stating the global online gambling market is expected to reach USD $127.3 billion by 2027, registering a CAGR of 11.5% from 2020 to 2027. According to studies, Mexico has around 55.8 million players, who spent approximately USD $1.6 billion in 2018 and USD $1.8 billion in 2019.
About Vale.m
Vale.mx, a branded website of Gaming Technologies, Inc. (OTC PINK:GMGT), is a regulated interactive online casino and sports betting entertainment brand in Mexico. Launched in partnership with Big Bola Casinos in March 2021, Vale.mx has more than 700 of the best new online premium casino games available, which can be enjoyed on mobile or via desktop. Players can receive generous promotions and play live roulette and blackjack, or the amazing high-definition slots from leading software providers such as NetEnt, Microgaming, Pragmatic Play, Evolution and exclusive new providers such as Matrix Studios.
About Gaming Technologies, Inc.
Gaming Technologies ('Gametech') develops games, leverages leading third-party games, and operates a B2B gaming platform to enable land-based casinos, consumer brands and media company partners in regulated markets to rapidly leverage a branded online gambling presence while putting players first. In partnership with Big Bola Casinos, Gametech owns www.vale.mx, a regulated online casino and sports betting site in Mexico. For more information, visit www.gametech.com.
Forward-Looking Statements
This communication contains forward-looking statements (including within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended, and Section 27A of the Securities Act of 1933, as amended) concerning the Company, the Company's planned online machine learning platform, the Company's business plans, any future commercialization of the Company's online learning solutions, potential customers, business objectives and other matters. Forward-looking statements generally include statements that are predictive in nature and depend upon or refer to future events or conditions, and include words such as 'may,' 'will,' 'should,' 'would,' 'expect,' 'plan,' 'believe,' 'intend,' 'look forward,' and other similar expressions, among others. Statements that are not historical facts are forward-looking statements. Forward-looking statements are based on current beliefs and assumptions that are subject to risks and uncertainties and are not guarantees of future performance. Actual results could differ materially from those contained in any forward-looking statement. Risks facing the Company and its planned platform are set forth in the Company's filings with the SEC. Except as required by applicable law, the Company undertakes no obligation to revise or update any forward-looking statement, or to make any other forward-looking statements, whether as a result of new information, future events or otherwise.
Company Contact:
Jason Drummond, CEO
[email protected]
Investor Contact:
The Del Mar Consulting Group, Inc.
Bob Prag, President
(858) 794-9500
[email protected]
SOURCE: Gaming Technologies, Inc.
Get a daily dose of Argentina Star news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Argentina Star.
More InformationWASHINGTON, D.C.: The Trump administration has made public a visa decision that would usually be kept private. It did this to send...
MADRID, Spain: Liverpool footballer Diogo Jota and his younger brother, André Silva, have died in a car accident in Spain. Spanish...
LONDON, U.K.: An unrelenting heatwave sweeping across Europe has pushed early summer temperatures to historic highs, triggering deadly...
President Donald Trump's plans to build a space-based Golden Dome missile defense shield have drawn immediate criticism from China,...
NEW YORK CITY, New York: Paramount has agreed to pay US$16 million to settle a lawsuit brought by U.S. President Donald Trump over...
LONDON, U.K.: British Prime Minister Keir Starmer won a vote in Parliament this week to move ahead with changes to the country's welfare...
PALO ALTO/TEL AVIV: The battle for top AI talent has claimed another high-profile casualty—this time at Safe Superintelligence (SSI),...
FRANKLIN, Tennessee: Hundreds of thousands of Nissan and Infiniti vehicles are being recalled across the United States due to a potential...
REDMOND, Washington: Microsoft is the latest tech giant to announce significant job cuts, as the financial strain of building next-generation...
LONDON UK - U.S. stock markets were closed on Friday for Independence Day. Global Forex Markets Wrap Up Friday with Greeback Comeback...
SANTA CLARA, California: Nvidia came within a whisker of making financial history on July 3, briefly surpassing Apple's all-time market...
SACRAMENTO, California: California's multibillion-dollar farms are facing a growing crisis—not from drought or pests, but from a sudden...